Graficonnect supports organisations with the development of a powerful MarCom department by taking over supportive tasks. MarCom personnel are the architects of communication, oversee the processes, and get more capacity to build and manage successful campaigns.
You are an ambitious, competent, and involved professional. You want to be close to the content and be able to act quickly without losing time in unnecessary delays in the process. With all this flexibility, you do not want to worry about the consistency of the corporate identity or the correct execution of campaign elements. We support you in your daily routine like a colleague. And we do so based on these basic elements: Workflow Optimization, Technical Studio, and Production Management.
With Workflow Optimization, we identify the processes, automate where possible, and improve on results, speed, and efficiency. You get one account manager who knows your business, and can work at your pace, with your budget and at high quality. From digital asset management and online document editing to a brand store and project management.
With our Technical Studio, you have ‘your own’ practical studio, which works reliably, with care, and is highly involved. Versatile DTP operators and programmers who can start working right away and deliver high-quality materials without massive costs. In time, flawless and within budget, fitting your corporate visual identity and based on the framework your advertising agency has developed.
On- and Offline
Production Management just might be the most important part of marketing communication. With increasingly sophisticated distribution, management became equally elaborate. More partners, more specialties, more multimedia crossovers. With Graficonnect’s Production Management, you oversee the processes, and you can make adjustments easily and respond to changes quickly.
By the automating of processes and smarter organisation of content, Graficonnect supports marketing and communication professionals of medium- and large-size enterprises. Employees get access to one platform with which they can easily control the process, the production, and management of all communication means. This results in considerable cost reduction and improved performance. It increases efficiency and shortens the time to market.
We are convinced that strong brands are carried by strong marketing and communication teams that can act quickly on known processes and develop new materials with conviction. Throughout the years, we have developed procedures for many on- and offline communication means. Processes that are easily managed and give MarCom Professionals more control over both the content and the process. They better oversee the sometimes complex cross-media routes and save considerably on costs. This frees up budget that is directly available for campaign extension.